Reuters: Keep your eye on the ball

While both men and women focused primarily on Brett’s face when asked to find a picture of him on a baseball site, one of the sexes also fixated on what the researchers coyly termed his “private anatomy.” The revelation that the wandering eyes belonged to the males was embarrassing enough for the men in the audience, but researchers Laura Ruel and Nora Paul had a further humiliation in store. They got the same results when they repeated the experiment with pictures on the American Kennel Club site.