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Tuesday, September 02, 2008

The MLB Network Logo is Unveiled

“As the home to all things baseball, it’s appropriate to incorporate home plate along with the classic silhouetted batter into our logo,” said MLB Network president and CEO Tony Petitti in a statement. “This identity is consistent with the timeless Major League Baseball logos and will come to represent the comprehensive baseball programming that the network will offer.”

Harmon Killebrew comes to Television.

Gamingboy Posted: September 02, 2008 at 01:15 PM | 28 comment(s)
  Related News: GeneralBusinessTelevision

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   1. Carl Spongberg Posted: September 02, 2008 at 03:13 PM (#2926156)
Vicks BatteRub. This is beyond awful.
   2. Harold Reynolds: An Erotic Life (AG#1F) Posted: September 02, 2008 at 04:16 PM (#2926255)
Meh, its a logo.

Any word on who the on-air talent will be?

Edit: To answer my own question, Harold Reynolds and Hazel Mae have supposedly signed on.
   3. Templeusox has reached his genetic threshold Posted: September 02, 2008 at 04:19 PM (#2926261)
This is beyond awful.
Really? Seems fine to me.
   4. DCA Posted: September 02, 2008 at 04:26 PM (#2926268)
I'm not a fan of the red triangle with the blue border at the bottom -- I'd rather just extend the red half of the background underneath the silhouette -- but all in all, pretty innocuous. I expected much worse.
   5. Vaux, A.B.D. Posted: September 02, 2008 at 04:31 PM (#2926274)
Not terrible, but I don't understand the red triangle at the bottom. It doesn't add balance, and also doesn't add a charming imbalance. It's placed too close to the silhouette, for one thing.
   6. Cooperstown Schtick Posted: September 02, 2008 at 04:39 PM (#2926279)
It's neither bad nor good. If somebody said to me, "Design a 'MLB Network' logo. You have ten minutes," this is probably pretty close to what I would have come up with.
   7. aleskel Posted: September 02, 2008 at 04:43 PM (#2926282)
huh, the silhouette in the MLB logo is Killebrew? Didn't know that. The NBA logo is Jerry West, right?
   8. Sean Forman Posted: September 02, 2008 at 04:46 PM (#2926284)
The red triangle is pretty bad. Not sure what that does.
   9. Sometimes it Rains (sj) Posted: September 02, 2008 at 04:49 PM (#2926291)
I hope this channel is included on my sports package with the NBA TV, NHL TV and the NFL Network.
   10. maharishi mahesh yogi berra (phredbird) Posted: September 02, 2008 at 04:53 PM (#2926294)
yawn.
   11. JoeHova Posted: September 02, 2008 at 04:54 PM (#2926296)
That is a hideous logo, imo. Much too busy. Check out NBA TV's logo to see how a league logo can be more tastefully incorporated into a network logo. The NFL Network logo is also a much cleaner look, which shows you can use the shape of sports equipment in the logo and not have it look horrendous. Poor effort by whoever was in charge of the MLB Network's design, just a total failure.
   12. Carl Spongberg Posted: September 02, 2008 at 04:55 PM (#2926298)
Really? Seems fine to me.

It just isn’t. Not only did they force an essentially rectangular design—the “classic silhouetted batter”—into a triangle, they also literally dropped the ball. MLB.com and .tv at least have the dot representing a baseball. What does this have? The only thing the red triangle at the bottom invokes is the old Vicks logo. It’s not home, it’s not a diamond, it’s not even the shape of a baseball field.

The biggest problem is the typeface. I’m not entirely sure if they deliberately chose an unattractive one, or if they actively defaced somthing (by that I mean that it almost looks like they stretched the letters). That doesn’t look like athleticism. It looks like heavy industry. I’m not a TV person, so I have no idea how this design would work on air, especially as the network logo. I think they’d have been much better served with the classic logo and the words MLB Network underneath.
   13. Lou Potent Potables (Dan Lee) Posted: September 02, 2008 at 05:23 PM (#2926328)
Blech. Don't like it.

Though, frankly, I'm more concerned with whether I'll receive the network than what the logo looks like.
   14. mrams Posted: September 02, 2008 at 05:37 PM (#2926336)
I always thought the silhouette was Clemente, no?

the logo, whatever. The talent and programming is all that matters.
   15. Cooperstown Schtick Posted: September 02, 2008 at 06:27 PM (#2926393)
The red triangle is pretty bad. Not sure what that does.

It's a modesty panel for Killebrew.
   16. Gamingboy Posted: September 02, 2008 at 08:15 PM (#2926499)
I always thought the silhouette was Clemente, no?


Officially, the logo is nobody in particular (unlike the NBA, where it is specifically said that Jerry West is the player). But it's generally agreed upon that it's Killebrew (although others say it's Rose or Mickey Mantle).
   17. You can't lose with Randy Winn, says Flynn Posted: September 02, 2008 at 08:50 PM (#2926609)
Is anyone surprised? Let's face it, if there's one thing everybody can agree on, it's that MLB's graphic design blows.
   18. JoeHova Posted: September 02, 2008 at 09:25 PM (#2926683)
unlike the NBA, where it is specifically said that Jerry West is the player


That's not true. The NBA also denies that their logo is based on any one player.
   19. BeanoCook Posted: September 02, 2008 at 09:59 PM (#2926742)
Makes sense to deny the logo is anyone in particular, that would give the player/person some usage rights.
   20. Bruce Markusen Posted: September 02, 2008 at 10:04 PM (#2926754)
I think the contention that the logo features a silhouette of Killebrew is a longstanding myth, an urban legend of sorts. I've posed the question to researchers in the Hall of Fame Library and people within MLB and they all say that it's not Killebrew. They're not sure where the myth started.

One of the cool things about the MLB logo is that you can see it optically as either a left-handed or right-handed batter.
   21. Obo Posted: September 02, 2008 at 11:01 PM (#2926896)
One of the cool things about the MLB logo is that you can see it optically as either a left-handed or right-handed batter.

Wouldn't that be the case for any silhouette?
   22. Shock Posted: September 03, 2008 at 12:10 AM (#2927049)
I think the more interesting question is who the head-hunting pitcher is.
   23. Jeff K. Posted: September 03, 2008 at 04:58 AM (#2927116)
One of the cool things about the MLB logo is that you can see it optically as either a left-handed or right-handed batter.

Wouldn't that be the case for any silhouette?


Have you ever looked at the MLB logo... on weed?
   24. John DiFool2 Posted: September 03, 2008 at 10:27 AM (#2927273)
Can't be any worse than the Lisa Simpson Blowjob Logo 2012 London Olympics Logo.
   25. Cooperstown Schtick Posted: September 03, 2008 at 10:41 AM (#2927293)
you can see it optically

Wouldn't that be the case for anything you can see?
   26. jolietconvict Posted: September 03, 2008 at 10:45 AM (#2927298)
btw, if you're system carries MLBEI than you most likely will get the MLB Network on your basic cable/satellite.
   27. The Good Face Posted: September 03, 2008 at 11:16 AM (#2927345)
I was hoping for something that better represented MLB... perhaps a clown face, or a dildo. Maybe a middle finger, rampant, per chevron argent and gules.
   28. tfbg9 Posted: September 03, 2008 at 11:46 AM (#2927390)
Its less ugly than thar New Yankee Stadium (brrrr!). So its got that, at least.
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