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That's the sort of Opening Day holiday that baseball should be aiming for -- make is such a big ####### deal that everyone turns it into a holiday without having to get Johnny Law or a multinational beer company involved.
Why in the world isn't Opening Day just on a weekend, though? Every other sport from the Super Bowl to Daytona to the Olympics puts its biggest showpieces on weekends.
Anything organic and spontaneous and fun is eventually going to get captured and monetized and ruined by marketing staffs and corporations.
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