With 11 million iPads recently sold, according to Apple’s financial report, app developers are scrambling to get the attention of young professional athletes who are accustomed to Apple products.
One of those developers, Bloomberg Sports, decided to give iPads to professional baseball players so they could review its newly developed app, “Pitch Review,” created exclusively for professional baseball players.
“We didn’t have to,” said Bill Squadron with Bloomberg Sports. “Because every player had an iPad.”
The front office management of 19 out of 30 baseball clubs have adopted apps like Pitch Review, which features statistics, averages and video clips that can be customized.
The National Hockey League is also utilizing mobile technology, allowing its live games to be broadcast through paid subscriptions to NHL GameCenter Live on mobile devices including tablets.
But not everyone in professional sports has immediately embraced the technology.
“Our dinosaurs have been our coaches,” said Dominik. “(They) are older and used to the more traditional way of doing things.”
Brad Pitt: Adapt or Die.
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