Thursday, December 22, 2011
Harvard Business Review Blog: Business Model Innovation the Red Sox Way
(blogs.hbr.org)
posted on December 22, 2011 at 06:39 AM by Lowry Seasoning Salt to business, history, products, red sox, special topics
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6 comment(s)
Read More...Major league owners are famously reluctant to release franchise-specific financial information. However, Forbes estimates that the value of the Red Sox has climbed from about $500 million in 2002 to $900 million in 2011 — an impressive 7% annual growth.
Companies seeking to revitalize seemingly stagnant businesses can take three lessons from the Red Sox success:
1. Question orthodoxy. Of course you can’t put people on top of the Green Monster. Or host a hockey game in Fenway. Or can you?
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