BBTF.org/m/products : Kaimin: Chaw in baseball: battling tradition for health

Thursday, December 22, 2011

Harvard Business Review Blog: Business Model Innovation the Red Sox Way

(blogs.hbr.org)

posted on December 22, 2011 at 06:39 AM by Lowry Seasoning Salt to business, history, products, red sox, special topics | 6 comment(s)

Major league owners are famously reluctant to release franchise-specific financial information. However, Forbes estimates that the value of the Red Sox has climbed from about $500 million in 2002 to $900 million in 2011 — an impressive 7% annual growth.

Companies seeking to revitalize seemingly stagnant businesses can take three lessons from the Red Sox success:

1. Question orthodoxy. Of course you can’t put people on top of the Green Monster. Or host a hockey game in Fenway. Or can you?

...

Reader Comments and Retorts

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1. Craig Calcaterra posted on October 18, 2007 at 03:18 PM # hit 0 | hit 0

As the national pastime, baseball is truly the game for all time. Its ritualistic nature transcends this country like no other sport ever will. And snuff is engrained in baseball. That will never change. Players want to connect with the game the way the greats did; they want to taste what Ruth tasted when he called his shot. They want to spit their wad like Fisk did before his walk-off homer went fair.

And your winner for hyperbole of the year is . . .

2. Van Lingle Mungo Jerry posted on October 18, 2007 at 03:29 PM # hit 0 | hit 0

So much so that maybe his Cooperstown bust will carry his giant smile, with his classic dreadlocks hanging, and a bronze pouch in the cheek, preserved in time.

Or maybe his Cooperstown bust will carry only the upper part of his giant smile, with his classic dreadlocks hanging and his jaw removed as part of his treatment for oral cancer.

3. aleskel

posted on October 18, 2007 at 03:33 PM # hit 0 | hit 0

much of his power to put any low-and-away pitch off the green monster in right

ya lost me here, buddy.

4. Hang down your head, Tom Foley posted on October 18, 2007 at 03:40 PM # hit 0 | hit 0

Wait, so is he saying Manny should chew worms instead?

5. Traderdave

posted on October 18, 2007 at 03:40 PM # hit 0 | hit 0

Dip comes in cans, chaw comes in puches or plugs.

6. Pasta-diving Jeter (jmac66) posted on October 18, 2007 at 03:44 PM # hit 0 | hit 0

much of his power to put any low-and-away pitch off the green monster in right

ya lost me here, buddy.

he obviously watches RedSox games in a mirror

7. Slinger Francisco Barrios (Dr. Memory) posted on October 18, 2007 at 06:32 PM # hit 0 | hit 0

They probably won't show his wheelchair on his plaque, either. PC thugs.

8. ValueArb posted on October 18, 2007 at 08:57 PM # hit 0 | hit 0

Isn't chewing tobacco 90% safer than cigarettes? Shouldn't we actually be encouraging it's use?

9. Rusty Priske posted on October 19, 2007 at 12:30 PM # hit 0 | hit 0

That is a myth. It just gives you a different kind of cancer.

Personally, I would like it if MLB banned the use of chewing tobacco on the field. It is a disgusting habit that shouldn't be encouraged.

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Thursday, December 22, 2011

Harvard Business Review Blog: Business Model Innovation the Red Sox Way

Reader Comments and Retorts

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