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Jim Furtado
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Design Newsbeat

Thursday, April 17, 2014

Design Room: Top 10 Logos in MLB History.

The Montreal Expos (French: Expos de Montréal) team started in 1969 and never changed their logo.  For almost 40 years the team held on to this awesome mark because it was smart and looked great. Expos de Montreal Baseball. That is the secret behind this logo. Interwoven script pieces all come together to abbreviate the full name of the team. This logo is a little dated looking, but I can imagine this being modernized and still looking amazing without significant change. That is how you know this is a good logo. The line work is smooth, it is creative and clever and I commend the designer for coming up with a mark that doesn’t rely on a baseball to remind the viewer that it is a team logo. This is easily one of the smartest logos in baseball history.

I literally went, “Oh wow,” when I read this bit. I’d never understood this about the Expos logo.


 

 

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