Baseball for the Thinking Fan

Login | Register | Feedback

btf_logo

News

All News | Prime News

Old-School Newsstand


Contributors

Jim Furtado
Founder & Publisher
Repoz
Editor - Baseball Primer

Syndicate

Dynamic Pricing Newsbeat

Friday, June 20, 2014

‘Dynamic Pricing’ May Be To Blame For Empty Seats At Kauffman Stadium

Are you sure its not Mike Moustakas’ strikeouts?

“If you’re a diehard to your team, you’ll show up,” said Moffitt a Royals home game.

But plenty of diehard fans during the most recent homestand did not.

The St. Louis Cardinals last week drew less than 30,000 in each of their games at Kauffman Stadium. That hasn’t happened since 2007.

For Tuesday’s game against the Cleveland Indians, the 25,000-plus attendees exceeded two of the three games against the Yankees.

Royals Director of Ticket Sales Steve Shiffman closely tracks those numbers.

“Attendance is a big factor,” says Shiffman. “In Major League Baseball, they judge you by attendance and they also judge you by revenues.”

And more revenues are created by variable ticket pricing or, as the Royals call it, “dynamic pricing,” which is underway for the second year. Seldom in the present day are two games priced alike….

Twenty-seven of the 30 teams in Major League Baseball have transitioned to variable ticket pricing for single game tickets. The Kansas City Chiefs announced last month they’re heading in that direction, too.

 

RoyalsRetro (AG#1F) Posted: June 20, 2014 at 09:54 AM | 76 comment(s)
  Beats: dynamic pricing, revenues, royals

 

 

BBTF Partner

Support BBTF

donate

Thanks to
Mike Emeigh
for his generous support.

Bookmarks

You must be logged in to view your Bookmarks.

Hot Topics

Newsblog2014 WORLD SERIES GAME 3 OMNICHATTER
(438 - 11:14pm, Oct 24)
Last: Jeltzandini

NewsblogHow top World Series players ranked as prospects. | SportsonEarth.com : Jim Callis Article
(19 - 11:08pm, Oct 24)
Last: Chip

NewsblogBuster Olney on Twitter: "Sources: Manager Joe Maddon has exercised an opt-out clause in his contract and is leaving the Tampa Bay Rays immediately."
(77 - 11:07pm, Oct 24)
Last: HMS Moses Taylor

NewsblogJohn McGrath: The Giants have become the Yankees — obnoxious | The News Tribune
(6 - 11:04pm, Oct 24)
Last: snapper (history's 42nd greatest monster)

NewsblogOT: Politics, October 2014: Sunshine, Baseball, and Etch A Sketch: How Politicians Use Analogies
(3732 - 10:54pm, Oct 24)
Last: snapper (history's 42nd greatest monster)

NewsblogDid Adam Dunn Ruin Baseball? – The Hardball Times
(72 - 10:08pm, Oct 24)
Last: Walt Davis

NewsblogOT: Monthly NBA Thread - October 2014
(381 - 9:55pm, Oct 24)
Last: RollingWave

NewsblogCurt Schilling not hiding his scars - ESPN Boston
(17 - 8:40pm, Oct 24)
Last: DJS and the Infinite Sadness

NewsblogRoyals get four AL Gold Glove finalists, but not Lorenzo Cain | The Kansas City Star
(13 - 8:11pm, Oct 24)
Last: Walt Davis

NewsblogBeaneball | Gold Gloves and Coco Crisp's Terrible 2014 Defense
(2 - 7:47pm, Oct 24)
Last: Walt Davis

NewsblogOT: The Soccer Thread, September 2014
(915 - 7:37pm, Oct 24)
Last: CWS Keith plans to boo your show at the Apollo

NewsblogOT: NBC.news: Valve isn’t making one gaming console, but multiple ‘Steam machines’
(871 - 7:22pm, Oct 24)
Last: Jim Wisinski

NewsblogDealing or dueling – what’s a manager to do? | MGL on Baseball
(67 - 6:38pm, Oct 24)
Last: villageidiom

NewsblogThe ‘Little Things’ – The Hardball Times
(2 - 6:34pm, Oct 24)
Last: RMc is a fine piece of cheese

Newsblog9 reasons Hunter Pence is the most interesting man in the World (Series) | For The Win
(15 - 5:31pm, Oct 24)
Last: zonk

Page rendered in 0.7636 seconds
47 querie(s) executed