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Fan Cave Newsbeat

Monday, February 09, 2015

SBJ: After 4 years, MLB seals the Fan Cave

The post-Selig era begins in earnest.

MLB is shutting down the Fan Cave, its much-acclaimed 4-year-old social media hub in New York City, representing an early sign of the unification of business operations under new Commissioner Rob Manfred.

The move, led by Bob Bowman, president of business and media, is an attempt to consolidate all of baseball’s social media activities under MLB Advanced Media and the MLB Network. MLBAM had its own active social media agenda separate from the Fan Cave, often creating confusion on matters such as who would take a lead role in promoting coming MLB events.

 

Greg Franklin Posted: February 09, 2015 at 01:42 PM | 13 comment(s)
  Beats: business, fan cave, mlbam, online, social media, television

 

 

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