Baseball for the Thinking Fan

Login | Register | Feedback

btf_logo

News

All News | Prime News

Old-School Newsstand


Contributors

Jim Furtado
Founder & Publisher
Repoz
Editor - Baseball Primer

Syndicate

Revenues Newsbeat

Friday, June 20, 2014

‘Dynamic Pricing’ May Be To Blame For Empty Seats At Kauffman Stadium

Are you sure its not Mike Moustakas’ strikeouts?

“If you’re a diehard to your team, you’ll show up,” said Moffitt a Royals home game.

But plenty of diehard fans during the most recent homestand did not.

The St. Louis Cardinals last week drew less than 30,000 in each of their games at Kauffman Stadium. That hasn’t happened since 2007.

For Tuesday’s game against the Cleveland Indians, the 25,000-plus attendees exceeded two of the three games against the Yankees.

Royals Director of Ticket Sales Steve Shiffman closely tracks those numbers.

“Attendance is a big factor,” says Shiffman. “In Major League Baseball, they judge you by attendance and they also judge you by revenues.”

And more revenues are created by variable ticket pricing or, as the Royals call it, “dynamic pricing,” which is underway for the second year. Seldom in the present day are two games priced alike….

Twenty-seven of the 30 teams in Major League Baseball have transitioned to variable ticket pricing for single game tickets. The Kansas City Chiefs announced last month they’re heading in that direction, too.

 

RoyalsRetro (AG#1F) Posted: June 20, 2014 at 09:54 AM | 76 comment(s)
  Beats: dynamic pricing, revenues, royals

 

 

BBTF Partner

Support BBTF

donate

Thanks to
Chicago Joe
for his generous support.

Bookmarks

You must be logged in to view your Bookmarks.

Hot Topics

NewsblogHurdles remain in Mets-Rockies deal for Tulowitzki, Gonzalez
(6 - 4:44pm, Jul 25)
Last: Zach

NewsblogCSN: Enough is enough — time to move on from Ryan Howard
(109 - 4:36pm, Jul 25)
Last: Crispix reaches boiling point with lackluster play

NewsblogOT: The Soccer Thread July, 2014
(406 - 4:34pm, Jul 25)
Last: I am going to be Frank

NewsblogOT: Monthly NBA Thread- July 2014
(931 - 4:33pm, Jul 25)
Last: clowns to the left of me; STEAGLES to the right

Newsblog5 for Friday: Leo Mazzone, pitching coach to the HOFers
(22 - 4:27pm, Jul 25)
Last: Brian

NewsblogOTP - July 2014: Republicans Lose To Democrats For Sixth Straight Year In Congressional Baseball Game
(3161 - 4:16pm, Jul 25)
Last: The Yankee Clapper

SABR - BBTF ChapterWho's going to SABR??
(96 - 4:03pm, Jul 25)
Last: Mike Webber

NewsblogNoble: Tom Seaver expects Derek Jeter to become first unanimous Hall of Fame inductee
(84 - 3:55pm, Jul 25)
Last: cardsfanboy

NewsblogLa Russa: Asterisk for tainted stars
(17 - 3:46pm, Jul 25)
Last: cardsfanboy

NewsblogThe Inventor of the High Five
(28 - 3:45pm, Jul 25)
Last: winnipegwhip

Newsblog7-25-14 OMNICHATTER
(1 - 2:57pm, Jul 25)
Last: boteman is not here 'til October

NewsblogRick Cerone: “Robinson Cano . . . what a fool!”
(259 - 2:56pm, Jul 25)
Last: A big pile of nonsense (gef the talking mongoose)

NewsblogSurprising Sports Stars – Guided by Voices’ Robert Pollard
(15 - 2:35pm, Jul 25)
Last: A big pile of nonsense (gef the talking mongoose)

NewsblogGoldman: Eliminating the shift a bandage for a phantom wound
(39 - 2:02pm, Jul 25)
Last: Sunday silence

NewsblogPrimer Dugout (and link of the day) 7-25-2014
(6 - 1:38pm, Jul 25)
Last: Moeball

Page rendered in 0.8082 seconds
47 querie(s) executed