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Monday, June 26, 2017

Forbes: Seattle Mariners Owning Social Media And Not Just Sticking To Baseball

Instead of shrinking back and acting out fear that fans might be turned away by the team’s celebration of LGBT pride, the Seattle Mariners stood their ground on social media.

On the team’s Facebook account, the Mariners announced they were “proud to celebrate equality,” changing the team’s profile picture to an image of the Mariners logo in the foreground of a rainbow pride flag.

DanG Posted: June 26, 2017 at 01:12 PM | 7 comment(s)
  Beats: lgbt, seattle mariners, social media

Thursday, May 18, 2017

MLB To Stream Games Live On Facebook Without Blackouts

Major League Baseball games are coming to Facebook (NASDAQ: FB). The announcement was made today by MLB Commissioner Rob Manfred at the end of the quarterly owners meetings in New York City. The deal will see a national game streamed via MLB’s Facebook page each Friday beginning with tomorrow’s (Friday. May 19th) game between the Rockies at Reds at 7:10pm ET. Other matchups will be announced at a later date.

“This is very important for us to experiment [with Facebook],” said Manfred.

All games will be streamed nationally without blackouts. Financial terms were not released.

All told there will be 20 games streamed to Facebook via a feed from a participating team’s local broadcast rightsholder.

“Baseball games are uniquely engaging community experiences, as the chatter and rituals in the stands are often as meaningful to fans as the action on the diamond. By distributing a live game per week on Facebook, Major League Baseball can re-imagine this social experience on a national scale,” said Dan Reed, Facebook’s Head of Global Sports Partnerships.

RoyalsRetro (AG#1F) Posted: May 18, 2017 at 02:07 PM | 10 comment(s)
  Beats: broadcasts, facebook, media, social media

Tuesday, May 02, 2017

Bregman apologizes for Tweet about Rangers

Astros third baseman Alex Bregman apologized Monday night for sending out a tweet prior to the start the Lone Star Series that served as bulletin-board material in the Rangers clubhouse before Monday’s game, which the Astros won, 6-2.

The tweet said “opperation (sic) BTSOOTR”

“I made a rookie mistake,” said Bregman, who went 1-for-3 with a run scored. “I shouldn’t have tweeted that out. It was more of just trying to fire up our team. I shouldn’t have put it on social media at all. They have a great team over there. I didn’t mean to offend anybody over there.

“As you can see, it’s a fun game any time you play them. They had our number last year. This year is a new year. Just a rookie mistake. I didn’t mean to offend anybody over there. It was more of just trying to motivate our team. Poorly-worded, obviously. I misspelled a word—another rookie mistake there.”

The Rangers noticed.

“Somebody get the guy a dictionary,” pitcher Keone Kela said.

RoyalsRetro (AG#1F) Posted: May 02, 2017 at 11:17 AM | 19 comment(s)
  Beats: alex bregman, astros, bulletin board, rangers, social media

 

 

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