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Friday, July 20, 2018

Baseball Is The Most Listened To Sport On Radio

Just a short blurb from Inside Radio to chew about until real games resume.

Nearly 12% of all adults have listened to a game broadcast on radio in the last year, according to Nielsen Scarborough. Radio trails in park watching of baseball (13.9%) and TV viewing (41.7%). Overall, 28.7% of U.S. adults say they are “very interested” or “somewhat interested” in Major League Baseball, according to Nielsen Scarborough USA+ 2017 Release 2 (June 2016 - November 2017).

Baseball is dying.

Also, who is the current best and worst radio team?

Bote Man Posted: July 20, 2018 at 03:29 PM | 39 comment(s)
  Beats: media, radio, sports media

 

 

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