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Tuesday, May 20, 2014

Dodgers TV Standoff Boosts Radio Listener Cume

In which the valued customers learn the value of TV by listening to the radio broadcast, or at least the first 3 innings of it.

Fox Sports 570’s weeknight “cume” rating was up 19 percent last month compared to last April.

Comparing radio and TV ratings is a bit apples and oranges, but clearly, for the Dodgers, the radio and TV numbers are headed in opposite directions; An average of just 45,000 households are watching games on TV, according to Nielsen. That’s a drop of nearly 63%, according to the Los Angeles Times.

boteman is not here 'til October Posted: May 20, 2014 at 01:14 PM | 7 comment(s)
  Beats: broadcasting, dodgers, radio, tv contracts

 

 

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