12:01 Tuesday: Patent Unearths Mascot Mystery

But why would The Boss want a mascot?  After all, everybody knows the Yankees are just one of four MLB teams that don’t have a mascot, as beautifully illustrated the other day by the folks at GOOD.

So maybe it is for the new Tampa high school named in George’s honor.  That must be it.  They were looking for a mascot recently.  But this guy certainly isn’t a “Warrior”.

It couldn’t be a Yankees mascot, could it? And if the traditional, no-names-on-jerseys Yankees were going to have a mascot, would it really be this?

Just a little more Googling and there it is: a reference and picture of this “Yankees mascot” at a recent charity event.  In pinstripes.  Oh my.

The story gets better.  The inventor, Felix Lopez, is Senior VP of the Yankees.  And he’s Steinbrenner’s son-in-law.  In other words, the 26-time World Series champions, who will pay hundreds of millions of dollars for top talent on the field, won’t hire the best graphics designers in the land to come up with an endearing entertainer to keep fans happy in their overpriced seats as they watch their team struggle to make the playoffs.  For that, they turn to family.

Yeah, this mascot is kind of cute.  But he’s no San Diego Chicken or Phillie Phanatic.  For what the Yanks paid, I’d think they’d have done better getting Dancin’ Homer to do the Baby Elephant Walk on the jumbotron.