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Friday, March 30, 2018

Official attendance likely to plummet this season for Marlins | Miami Herald

It remains to be seen whether fewer fans show up this season at Marlins Park if the team struggles, as most expect.

But, whether that proves to be the case, official crowd figures announced by the team are expected to plummet significantly — or at least come closer to reality.

The reason: a Marlins spokesman said Thursday that the Marlins will only count actual tickets sold in their attendance calculations.

Jim Furtado Posted: March 30, 2018 at 09:59 AM | 13 comment(s) Login to Bookmark
  Tags: attendance, marlins

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   1. Jose is an Absurd Force of Nature Posted: March 30, 2018 at 10:17 AM (#5645494)
The reason: a Marlins spokesman said Thursday that the Marlins will only count actual tickets sold in their attendance calculations.

Isn't a lot of the revenue sharing calculations based on tickets sold? This looks like the Marlins trying to save money more than anything else.
   2. snapper (history's 42nd greatest monster) Posted: March 30, 2018 at 11:00 AM (#5645555)
Isn't a lot of the revenue sharing calculations based on tickets sold?

I'd hope not.
   3. BDC Posted: March 30, 2018 at 11:13 AM (#5645572)
Do they mean tickets sold as opposed to those given away?
   4. ptodd Posted: March 30, 2018 at 02:47 PM (#5645846)
Sounds like a ploy to mask the actual attendance drop. Now all you can do is compare apples to oranges. How would anyone know if they reported last years "paid" number only to report future attendance with the same methodology as last year to claim an increase this year and fool potential investors. The only number that counts though is attendance and concession revenues. We wont see those until next year.

MLB attendance figures have been stagnat for a decade. One wonders if paid attendance is actually in decline since all teams seem to be reporting paid and unpaid like Loria did as they always seem to fail the eye test with far more empty seats visible than the actual figures would seem to indicate

   5. ptodd Posted: March 30, 2018 at 02:56 PM (#5645853)
Just watched some highlights for opening day. Lot of empty seats for a reported 32K crowd against the Cubbies
   6. Zonk is a Doppleclapper Posted: March 30, 2018 at 02:59 PM (#5645857)
Just watched some highlights for opening day. Lot of empty seats for a reported 32K crowd against the Cubbies

I think more than half the crowd - maybe more than half, easily - were Cubs fans, too.
   7. Tulo's Fishy Mullet (mrams) Posted: March 30, 2018 at 10:01 PM (#5646024)
If only there was a hotline or way to contact Jeter w suggestions.
   8. Misirlou doesn't live in the restaurant Posted: March 30, 2018 at 10:04 PM (#5646025)
I think more than half the crowd - maybe more than half, easily - were Cubs fans, too.

I'll be there tomorrow and Sunday and report back.
   9. The Yankee Clapper Posted: March 30, 2018 at 11:33 PM (#5646074)
Based on my Marlins-Nationals Spring Training game observations, Lewis Brinson may be worth the price of admission on his own. Keep an eye on him.
   10. Snowboy Posted: April 01, 2018 at 10:30 PM (#5646609)
a Marlins spokesman said Thursday that the Marlins will only count actual tickets sold in their attendance calculations

Hasn't it always been this way, with every team?
The only way you'd see attendance figures "plummet" would be to actually count heads through the door/gate.

Attendance is: boxes + season tix holders + online purchasers + walkups + charities + scalpers & resellers, etc.
Isn't it? That's how it's announced as 32,000 attendance, but we might only see 8,000 actually at the game?

I'm not picking on the Marlins, but relevant to the article there have been a few examples of attendance gerrymandering involving them:

That's how the Marlins "beat" the Expos in attendance for the 2002 season - some Richie Rich bought out all of the left field bleachers on the last day of the season, AFTER the game had started. The stands were empty, but on paper/per bought seats, the Marlins finished ahead of the Expos in attendance.

That's why bbref shows the Wed 31May2017 Marlins game as having attendance of 15,197, while Associated Press was reporting that attendance was 1,590 the lowest since a 1989 game.

So either
a) the Marlins spokesman misspoke (entirely possible)
b) the reporter hasn't a clue, and
b)(i)reporter is easily bamboozled into reporting useless information (also entirely possible)
b)(ii) reporter misquoted and/or misunderstoond the spokesman (also entirely possible)
c) this is clickbait, and "fake news" because in reality, despite the headline, not a goddamned thing has changed (also entirely possible)
   11. Howie Menckel Posted: April 01, 2018 at 10:36 PM (#5646611)
historically, publicly-owned facilities have been interesting because there would be a "turnstile count" kept that would not match the announced attendance.

a team could paper the house by giving away tickets to get more warm bodies - but with a little effort, one could find out how many sentient beings entered the arena/stadium that day.
   12. bobm Posted: April 02, 2018 at 12:19 PM (#5646838)
LA Times: Attendance figures that count tickets sold, not turnstile clicks, make it hard for fans to reconcile what they hear with the empty seats they see BY BILL SHAIKIN TIMES STAFF WRITER AUG 23, 2005

National League teams announced an actual turnstile count through 1992, MLB spokesman Rich Levin said. But the National League and American League have since consolidated business operations, and Major League Baseball defines attendance as "tickets sold," not "tickets used."

"It's because of revenue sharing," Levin said. "That's what we use in our official count." (Teams contribute 34% of the revenue they generate, including most ticket and concession revenue, into a pool to be redistributed among teams that generate the fewest dollars.) [...]

The Angels' no-show rate last season -- tickets sold but not used -- was 19%, Mead said. The three weekend games last month against the New York Yankees -- the most reliable drawing card in baseball -- had no-show rates of 10%, 9% and 14%, he said.

Last year's playoff series against the Boston Red Sox had a no-show rate of 4%, Mead said.

This year's highest no-show rate was 40%, for an April 19 game against the Seattle Mariners, Mead said. The Angels announced attendance of 38,667 that day, meaning the actual attendance was close to 23,000.

That figure was not particularly troubling, Mead said, because the game took place on a Tuesday afternoon in April, when school and work commitments can make it difficult for season-ticket holders to use, sell or give away their seats. [...]

The average major league no-show rate hovers between 18% and 20%, an executive from another National League team said. And, in order to add 1,600 field-level luxury seats this season and still comply with a city permit that limits capacity to 56,000, the Dodgers no longer sell 1,600 reserved-level seats. [...]

The greater the number of season tickets sold, the greater the number of no-shows, Mead and Greenspun said.
[Bold added]
   13. BDC Posted: April 02, 2018 at 12:33 PM (#5646859)
Again, though, it does not seem that the discrepancy between sales and butts-in-seats is the issue here. That's a separate dynamic. And as bobm notes, a discrepancy that has been consistent for a very long time.

TFA, if I'm reading it correctly, asserts that about half the Marlins' "paid" tickets last year were actually given away. If a customer holds a ticket, they count it, even if the customer got it free with two box tops or whatever.

Am I reading it right? In that case, turnstile clicks could well be above actual ticket sales: the "papering the house" that Howie mentions.

In any case, the article is confusingly written. Sales, tickets issued, and tickets used are quite separate categories.

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