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Baseball Primer Newsblog — The Best News Links from the Baseball Newsstand Wednesday, October 10, 2012SMW: MLB on FOX Averages 1.7 Rating, New Record-Low For Baseball on BroadcastThis news is fueling the rate of speed at which FS1 becomes reality.
In a table listing average regular season sporting events on OTA TV, MLB on FOX is comparable to Notre Dame on NBC in ratings and viewership, higher than CBS college hoops, and much higher than NHL on NBC. Greg Franklin
Posted: October 10, 2012 at 12:25 PM | 24 comment(s)
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1. Pat Rapper's Delight (as quoted on MLB Network) Posted: October 10, 2012 at 02:33 PM (#4261929)Well, you can be sure that will be reflected in their next contract offer.
But isn't that sort of like saying that the five letters delivered last year by horse-drawn carriage were the lowest ever? Obviously most people who get "broadcast" get it over cable or satellite, actually. But you're comparing channels that are now just another cable channel (and cable now just another entertainment option) to channels of the past that were, the farther back you go, more and more literally the only game in town.
Somebody posts this in every such thread, I know. It's just that MLB is swimming in money and publicity, and worrying about how many people are watching big manual scoreboards fed by telegraph in Herald Square is not really relevant.
The argument is that the NFL averages much better per broadcast, why can't baseball? Mind you, it's a stupid argument for the most part, but has some merits.
Fox does so many things counter to good sports tv with their baseball broadcasts that it should be no surprise that it's stagnant nationally.
I doubt there is much that could be done to get their ratings back, but some things such as more variety would be a start,(With interleague all year long next year, we'll see if they take advantage of the interesting matchups that will produce during the season, of course if they go with a Mets/Yankee broadcast, you know they haven't figured it out yet) Another way to take advantage of their broadcast rights, would be to negotiate for online simultaneous broadcast/camera angles from their own website.
I wonder how the NFL non-local games do relative to the MLB GotW.
Let's at least have apples to apples comparisons. I'm sure baseball still wouldn't look great in these comparisons but let's make them similar at least.
In the end, to paraphrase Tip O'Neill, all baseball is local.
Now why Fox et al are paying ginormous amounts of money to broadcast the playoffs? I assume they have their reasons since they keep lining up to do it.
From memory baseball in baseball crazy towns(Boston/St Louis) get about 9.0 rating for a local broadcast(doing a quick google, Cincy and Detroit led MLB at the all star break with around 8.6) I'm fairly certain that local football does a better job(thought it was around 12-15 or so)
Assuming my memory is accurate(quick google searches show that's about right) I would love to see a detailed ratings that is verifiable, for local broadcasts.
I would love to see a list of the "30" baseball markets and their ratings for the home team, and then the NFL "32" markets and both their local teams ratings, and the ratings for other games.
Here's the baseball wasteland I live in. Every Sunday, we go to a sports bar on the beach. It's where everyone goes to watch football on Sundays. I'm not a huge football fan, and neither is my wife, but we have a great time. It's on the beach, they have a pool, sometimes we go by boat, we see and hang with friends drink beer, eat wings...It's a great time. Anyhoo, they have 9 TV's. Last Sunday there were only six 1:00 games. TV #7 had a repeat of the Steelers-Eagles game. TV#8 had NASCAR. TV#9 had an infomercial. Last year during the playoffs, when I asked the manager if he could shift from NASCAR to the ALCS, he scoffed at me. On Sunday, I asked him if he could put the baseball game on instead of the infomercial. He sighed and said "I'll see what I can do." The channel was never changed.
I've never been to a sports bar, but if that's typical, it's terrible.
This was the manager, who prints up a guide of which games are on which TV and posted all around the place. He clearly doesn't want his place and his customers contaminated by baseball. Mind you, I let it go. I go to this place knowing this full well in advance. I understand his clientele would rather watch NASCAR than baseball. I didn't know they would rather have a soundless infomercial on instead.
Florida Keys. One has to take the good with the bad.
I would have ####### talked to the owner at that point, and even if it did no good, tell him I would be pointing out the shittiness of his staff wherever I could online. Yes, I can be petty.
This is probably a get off my lawn complaint since I am sure they ahve folks who look at the ratings second bys econd but that is my experience for sure.
Baseball is one long continuous cliche on TV....done the same way night after night after night until it might as well be black and white wallpaper. Until someone comes in and fires every director and producer and camera jockey, blows every one of these stupid visual cliches out of the broadcast and decides that "its the pictures, stupid", baseball will continue to get ratings that equal...well, wallpaper.
IOW, if FOX isn't broadcasting my team's game, FOX has rigged it so they won't have any chance of getting me to tune in at all.
The owner is former Pittsburgh Steeler Gary Dunn. It would have done no good. It's a football bar first, second, and last.
Well, as I explained, it's mostly a social event. There's a pool, playground, beach...The point of my bringing it up is to illustrate that some places in this country couldn't give a fig about baseball. Even though it is a football bar, nobody seems to care that an infomercial is being shown on the spare telly instead of a playoff baseball game.
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