Baseball for the Thinking Fan

Login | Register | Feedback

btf_logo
You are here > Home > Baseball Newsstand > Baseball Primer Newsblog > Discussion
Baseball Primer Newsblog
— The Best News Links from the Baseball Newsstand

Tuesday, March 13, 2007

The Biz of Baseball: Viagra to Back Out of Sponsorship Deal with MLB

But the Woodie Held firm!?

Remember these words from Rafael Palmeiro? “Ask your doctor if Viagra is right for you.”

The days of advertising medications that address erectile dysfunction along with sports are on the wane, with MLB being one of the causalities.

Viagra is ending its five-year sponsorship with MLB, which had Palmeiro as the first athlete to endorse as well as admit to using an ED drug. As reported by Terry Loften of the Sports Business Journal :

“With changes in pharma TV guidelines, Pfizer literally could not activate the [MLB] sponsorship in prime-time advertising any more,” said a marketer familiar with the situation. “So they are out of baseball and probably out of sports altogether.”

 

Repoz Posted: March 13, 2007 at 11:36 PM | 20 comment(s) Login to Bookmark
  Tags: television

Reader Comments and Retorts

Go to end of page

Statements posted here are those of our readers and do not represent the BaseballThinkFactory. Names are provided by the poster and are not verified. We ask that posters follow our submission policy. Please report any inappropriate comments.

   1. Willie Mayspedes Posted: March 13, 2007 at 11:53 PM (#2311594)
I'll bet they'll still be in the Padres shower knowing those crazy Giles brothers.
   2. robinred Posted: March 13, 2007 at 11:53 PM (#2311595)
I'm agnostic about this.
   3. scareduck Posted: March 13, 2007 at 11:58 PM (#2311599)
I hate to say it, but thank God; those ads just made me cringe.
   4. Halofan Posted: March 14, 2007 at 12:02 AM (#2311601)
The first time that Raffy swallowed the little blue pill it got caught in his throat - He soon had a stiff neck...
   5. My guest will be Jermaine Allensworth Posted: March 14, 2007 at 12:10 AM (#2311608)
Note the careful avoidance of the word "withdraw" in the headline.
   6. 6 - 4 - 3 Posted: March 14, 2007 at 12:12 AM (#2311609)
Apparently the market for ED drugs has gotten soft.
   7. Pat Rapper's Delight Posted: March 14, 2007 at 04:07 AM (#2311708)
Dick Pole was unavailable for comment.
   8. William K. Posted: March 14, 2007 at 04:26 AM (#2311711)
Were they planning on hiring Harden as their spokesman?
   9. 6 - 4 - 3 Posted: March 14, 2007 at 06:11 AM (#2311736)
Well there goes Randy Johnson's post-retirement income stream. Fortunately he's made enough in his career where he shouldn't find himself too hard up.
   10. The Bones McCoy of THT Posted: March 14, 2007 at 02:05 PM (#2311761)
Randy Johnson was just 6'1" when he started taking Viagra.

Best Regards

John
   11. Gonfalon B. Posted: March 14, 2007 at 02:19 PM (#2311767)
They'll be back next year for the 100th anniversary of Merkle's boner.
   12. CrosbyBird Posted: March 14, 2007 at 02:25 PM (#2311770)
This would never have happened if baseball had a salary cap.
   13. Jolly Old St. Nick Still Gags in October Posted: March 14, 2007 at 03:02 PM (#2311797)
Geez, ya think it wuz that Viaygra stuff that screwed up poor Raffy's drug test?
   14. Dan Lee prefers good shortstops to great paintings Posted: March 14, 2007 at 03:18 PM (#2311809)
They may be pulling out, but it's not like MLB is hard up for sponsors.
   15. Dan Lee prefers good shortstops to great paintings Posted: March 14, 2007 at 03:19 PM (#2311812)
Dammit, 6-4-3, you got to the 'hard up' line first.
   16. Slinger Francisco Barrios (Dr. Memory) Posted: March 14, 2007 at 03:58 PM (#2311853)
Viagra to Back Out of Sponsorship Deal with MLB

"Pull Out" would've been funny.
   17. phredbird Posted: March 14, 2007 at 06:15 PM (#2311936)
this thread won't be complete until we get a piazza joke or two.
   18. phredbird Posted: March 14, 2007 at 06:16 PM (#2311937)
... or something about pedro drilling babe ruth -- oh, nevermind
   19. Zach Posted: March 15, 2007 at 03:02 AM (#2312368)
The thing I really liked about the Palmeiro Viagra commercial was the structure. It went something like this

Rafael Palmeiro.

500 home runs: still takes batting practice.

3 Gold Gloves: still takes fielding practice.

CONSPICUOUS SILENCE: takes viagra.

I always wondered if the parallel structure was intentional.
   20. The George Sherrill Selection Posted: March 15, 2007 at 04:13 AM (#2312393)
What impact will this have on the number of groin injuries?

You must be Registered and Logged In to post comments.

 

 

<< Back to main

BBTF Partner

Support BBTF

donate

Thanks to
JPWF13
for his generous support.

Bookmarks

You must be logged in to view your Bookmarks.

Hot Topics

NewsblogCalcaterra: Blogger Murray Chass attacks me for bad reporting, ignores quotes, evidence in doing so
(14 - 2:29pm, Apr 24)
Last: Joey B. is being stalked by a (Gonfa) loon

NewsblogOTP April 2014: BurstNET Sued for Not Making Equipment Lease Payments
(2523 - 2:27pm, Apr 24)
Last: You Know Nothing JT Snow (YR)

NewsblogOMNICHATTER for 4-24-2014
(19 - 2:27pm, Apr 24)
Last: Rickey! In a van on 95 south...

NewsblogKeri: Slump City: Why Does the 2014 MLB Season Suddenly Feel Like 1968?
(39 - 2:26pm, Apr 24)
Last: You Know Nothing JT Snow (YR)

NewsblogNY Times: The Upshot: Up Close on Baseball’s Borders
(6 - 2:23pm, Apr 24)
Last: Karl from NY

NewsblogPelicans' patient Gallo hits three homers | MiLB.com News
(3 - 2:19pm, Apr 24)
Last: herb

NewsblogMatt Williams: No problem with Harper's two-strike bunting
(19 - 2:14pm, Apr 24)
Last: Sunday silence

NewsblogToronto Star: Blue Jays pave way for grass at the Rogers Centre
(9 - 2:13pm, Apr 24)
Last: Karl from NY

NewsblogJosh Lueke Is A Rapist, You Say? Keep Saying It.
(243 - 2:11pm, Apr 24)
Last: CrosbyBird

NewsblogMichael Pineda ejected from Red Sox game after pine tar discovered on neck
(91 - 2:06pm, Apr 24)
Last: Sunday silence

NewsblogThe Five “Acts” of Ike Davis’s Career, and Why Trading Ike Was a Mistake
(64 - 1:47pm, Apr 24)
Last: Ray (RDP)

NewsblogDoyel: How was Gerrit Cole not suspended? He basically started the brawl
(39 - 1:45pm, Apr 24)
Last: ellsbury my heart at wounded knee

Newsblog4 balls, you’re out!
(59 - 1:44pm, Apr 24)
Last: Sunday silence

NewsblogColiseum Authority accuses Athletics of not paying rent
(19 - 1:34pm, Apr 24)
Last: RoyalsRetro (AG#1F)

NewsblogOT: NBA Monthly Thread - April 2014
(506 - 1:23pm, Apr 24)
Last: Jimmy P

Demarini, Easton and TPX Baseball Bats

 

 

 

 

Page rendered in 0.4050 seconds
52 querie(s) executed