Baseball for the Thinking Fan

Login | Register | Feedback

btf_logo
You are here > Home > Baseball Newsstand > Baseball Primer Newsblog > Discussion
Baseball Primer Newsblog
— The Best News Links from the Baseball Newsstand

Saturday, March 18, 2017

The Dawn of Athlete Endorsements

There is only one case of record where ball players received a large remuneration for acting as models for an advertisement. Those players were Capt. Ewing and ‘Old Man’ Anson. It was before the Brotherhood War, when Ewing was in the very zenith of his glory. A certain ale manufacturing concern wanted a taking ad. for its goods and decided that a base ball picture was the best thing. So when the Chicagos came to New York this firm arranged for Ewing and Anson to sit in front of a tent on which the ad of the company was emblazoned. Barrels and cases of the product were placed in close proximity and Ewing and Anson, in their uniforms and each with a glass of ale poised graceful in his hands, were in the foreground. The ad made a big hit and Ewing and Anson received $300 and a case of ale each. It was quick and easy for them.

In 2008 this baseball advertising piece sold at auction for $188,000. What will the Red Stockings Cigar poster bring?

Jim Furtado Posted: March 18, 2017 at 08:23 AM | 1 comment(s) Login to Bookmark
  Tags: history

Reader Comments and Retorts

Go to end of page

Statements posted here are those of our readers and do not represent the BaseballThinkFactory. Names are provided by the poster and are not verified. We ask that posters follow our submission policy. Please report any inappropriate comments.

   1. Hank G. Posted: March 18, 2017 at 06:12 PM (#5419351)
Mr. Thorn’s articles are always interesting, but based on the comments, it doesn’t seem that too many people read them.

You must be Registered and Logged In to post comments.

 

 

<< Back to main

News

All News | Prime News

Old-School Newsstand


BBTF Partner

Dynasty League Baseball

Support BBTF

donate

Thanks to
cardsfanboy
for his generous support.

Bookmarks

You must be logged in to view your Bookmarks.

Hot Topics

NewsblogOT - 2018 NBA Summer Potpourri (finals, draft, free agency, Colangelo dragging)
(1714 - 11:27pm, Jun 21)
Last: PASTE, Now with Extra Pitch and Extra Stamina

NewsblogOTP 2018 June 18: How Life Imitates the Congressional Baseball Game
(1195 - 11:26pm, Jun 21)
Last: Chicago Joe

NewsblogKelvin Herrera Trade Start of Something Big for Nationals
(51 - 11:19pm, Jun 21)
Last: TVerik, who wonders what the hell is "Ansky"

Sox TherapyA Pleasant Trip So Far
(30 - 11:09pm, Jun 21)
Last: The Yankee Clapper

NewsblogHow Major League Teams Are Using Bobbleheads to Skirt Tax Laws
(16 - 10:54pm, Jun 21)
Last: cardsfanboy

NewsblogSABR? OMNICHATTER hardly even knew'er! for June 21, 2018
(65 - 10:44pm, Jun 21)
Last: cardsfanboy

Gonfalon CubsClicking
(89 - 10:42pm, Jun 21)
Last: Walt Davis

Hall of MeritCannonball Dick Redding
(156 - 10:36pm, Jun 21)
Last: Kiko Sakata

NewsblogTaking Back the Ballparks - Astros voting thread
(32 - 9:49pm, Jun 21)
Last: ERROR---Jolly Old St. Nick

NewsblogPrimer Dugout (and link of the day) 6-21-2018
(12 - 9:41pm, Jun 21)
Last: Edmundo got dem ol' Kozma blues again mama

NewsblogFormer MLB pitcher Kevin Brown reportedly held two mail thieves at gunpoint until police arrived
(309 - 9:25pm, Jun 21)
Last: Srul Itza

NewsblogOT: Soccer Thread (World Cup)
(706 - 8:12pm, Jun 21)
Last: AuntBea calls himself Sky Panther

NewsblogBBTF ANNUAL CENTRAL PARK SOFTBALL GAME 2018
(125 - 7:50pm, Jun 21)
Last: McCoy

NewsblogBrewers Surprise Bob Uecker by dressing as him for flight to Pittsburgh
(10 - 2:19pm, Jun 21)
Last: What did Billy Ripken have against ElRoy Face?

NewsblogPrimer Dugout (and link of the day) 6-20-2018
(19 - 11:21am, Jun 21)
Last: What did Billy Ripken have against ElRoy Face?

Page rendered in 0.2264 seconds
46 querie(s) executed