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Sunday, February 24, 2013

WSJ: New York Yankees: “Yes, We’re Evil”

Part of the Yankees’ argument: a concession that in the baseball world, they are, in fact, the “Evil Empire.” In its legal papers, the team referenced a number of articles from the past decade using the term in connection with the Yankees, and conceded that the team has “implicitly embraced” the “Evil Empire” theme by playing music from Star Wars during their home games.

The panel of judges sided with the Yankees, ruling that the Yankees are strongly associated with the phrase. Allowing anyone else to use the phrase exclusively would likely cause confusion, ruled the judges.

This may be the most evil thing they’ve ever done.

Slivers of Maranville descends into chaos (SdeB) Posted: February 24, 2013 at 02:03 PM | 25 comment(s) Login to Bookmark
  Tags: business, evil, yankees

Reader Comments and Retorts

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   1. Best Regards, President of Comfort, Esq. Posted: February 24, 2013 at 04:12 PM (#4375262)
But they play The Throne Room when introducing the Yankees' lineup.

As a Yankees fan, I really, really wish they would play The Imperial March when introducing the Yankees' lineup. Embrace it.
   2. AndrewJ Posted: February 24, 2013 at 04:26 PM (#4375269)
They'll have to introduce the Yanks lineup without Curtis Granderson for the next 10 weeks or so -- he fractured his right forearm today.
   3. BDC Posted: February 24, 2013 at 04:30 PM (#4375270)
Luke Hochevar, I am your father.
   4. Gonfalon Bubble Posted: February 24, 2013 at 04:43 PM (#4375273)
WSJ: New York Yankees: “Yes, We’re Evil”

That's evil™ to you.
   5. silhouetted by the sea Posted: February 24, 2013 at 04:49 PM (#4375277)
How long before they issue an Evil Empire Yankee hat.
   6. silhouetted by the sea Posted: February 24, 2013 at 04:51 PM (#4375279)
http://cdn.bleacherreport.com/images_root/image_pictures/0573/5997/yankees_evil_empire_crop_340x234.jpg
   7. Fancy Pants Handles lap changes with class Posted: February 24, 2013 at 05:03 PM (#4375283)
They should do a promo for everybody to bring a stormtrooper helmet to the park one night. Offer a free beer or something. God knows they could use the extra attendance.
   8. Voros McCracken of Pinkus Posted: February 24, 2013 at 06:03 PM (#4375303)
Am I correct in that these two are fighting over which one owns complete dominion over an English phrase?

How about neither one of you?
   9. Gamingboy Posted: February 24, 2013 at 06:34 PM (#4375319)
Yes, Larry, for once we agree. Embrace the hatred. Some of the most famous characters in film history have been the villain. Become the heels you know you want to be....
   10. Shooty Survived the Shutdown of '14! Posted: February 24, 2013 at 06:37 PM (#4375322)
"Become" the heels? Are we in Crazy Town? Since when haven't the Yankees been the heel?

edit: Or are we talking about the Red Sox? Hell, I don't even know anymore.
   11. Gamingboy Posted: February 24, 2013 at 06:44 PM (#4375329)
9. Gamingboy Posted: February 24, 2013 at 06:34 PM (#4375319)
Yes, Larry, for once we agree. Embrace the hatred. Some of the most famous characters in film history have been the villain. Become the heels you know you want to be....

Edit
10. Shooty is Rooting For Ackman Posted: February 24, 2013 at 06:37 PM (#4375322)
"Become" the heels? Are we in Crazy Town? Since when haven't the Yankees been the heel?

edit: Or are we talking about the Red Sox? Hell, I don't even know anymore.


They aren't outright heels. They are heels pretending to be the good guys (what's the wrestling term for a good guy? It's a face, right?). They are villains masquerading as heroes. They play the good guy music when they come out instead of the bad guy music. They need to remove any ambiguity.
   12. thok Posted: February 24, 2013 at 07:16 PM (#4375344)
Am I correct in that these two are fighting over which one owns complete dominion over an English phrase?


They are fighting over the complete dominion over an English phrase when it is used with respect to baseball. Feel free to sell merchandise calling the Maple Leafs, Patriots, or Lakers an evil empire without threat of lawsuit. Or use the term to profit from actual evil empires.

Also, the Red Sox should paint Yoda on the Green Monster in response.
   13. Bhaakon Posted: February 24, 2013 at 07:33 PM (#4375351)
Isn't use of "Evil Empire" pretty much automatically critical/satirical and therefore legal? I can see why a the trademark would be thrown out when it was filed by some random dude years after it was in common use, but why the Yankees should have any claim over it is beyond me.
   14. Greg K Posted: February 24, 2013 at 07:43 PM (#4375353)
Feel free to sell merchandise calling the Maple Leafs, Patriots, or Lakers

There's got to be a different phrase for those guys. "Evil Empire" implies power, strength and successfully wielding an unfair advantage over their adversaries. The Leafs are more like a Saturday morning kids cartoon villain who's too incompetnet to ever implement his nefarious schemes.
   15. Voros McCracken of Pinkus Posted: February 24, 2013 at 08:14 PM (#4375371)
They are fighting over the complete dominion over an English phrase when it is used with respect to baseball.

Well that's okay. Being the only people allowed to say "baseball's evil empire" is much less onerous than being the only people allowed to say "evil empire."
   16. Karl from NY Posted: February 24, 2013 at 09:01 PM (#4375391)

I love this logic. It's awesomely self-confirming. The very act of applying for a trademark on "Evil Empire" is itself evidence towards that trademark.
   17. TerpNats Posted: February 24, 2013 at 10:13 PM (#4375405)
I'm surprised the University of Connecticut's women's basketball program didn't apply for the trademark first.
   18. Harold can be a fun sponge Posted: February 24, 2013 at 10:42 PM (#4375411)
I love this logic. It's awesomely self-confirming. The very act of applying for a trademark on "Evil Empire" is itself evidence towards that trademark.


Did anybody actually read the article? The Yankees didn't apply for the trademark or argue that they have exclusive rights to the phrase. Another entity applied for the trademark, and the Yankees argued that that entity shouldn't get exclusive rights, because the phrase is associated with the Yankees.
   19. Karl from NY Posted: February 24, 2013 at 10:45 PM (#4375413)
#18, I know, but it's less fun that way.
   20. The Yankee Clapper Posted: February 24, 2013 at 10:59 PM (#4375419)
It's awesomely self-confirming. The very act of applying for a trademark on "Evil Empire" is itself evidence towards that trademark.

As noted in #18, the Yankees are on the side of the angels here, stepping in to block Evil Enterprises from trademarking the term. MLB was in the litigation on the Yankees side, too, probably paying most of the legal costs. Those siding with Evil Enterprises may need to get their knee-jerk reflex tightened.
   21. Slivers of Maranville descends into chaos (SdeB) Posted: February 24, 2013 at 11:58 PM (#4375441)
Did anybody actually read the article? The Yankees didn't apply for the trademark or argue that they have exclusive rights to the phrase


They did argue they have exclusive rights to the phrase, and the judges agreed with them.
   22. Dr. Vaux Posted: February 25, 2013 at 05:12 AM (#4375499)
But Evil Enterprises is a great name for a company. I wonder what their main business is.


Edit: Darn it, there isn't really an Evil Enterprises. Yahoo news says they were formed just to trademark the phrase.
   23. Drexl Spivey Posted: February 25, 2013 at 06:47 AM (#4375504)
Jeter's mother was a witch.

She was burned alive.
   24. Dr. Vaux Posted: February 25, 2013 at 08:06 AM (#4375511)
Szymborski's Facebook page is the fifth thing in Google's results for Evil Enterprises.
   25. Don Geovany Soto (chris h.) Posted: February 25, 2013 at 12:25 PM (#4375623)
Well that's okay. Being the only people allowed to say "baseball's evil empire" is much less onerous than being the only people allowed to say "evil empire."

Anyone else here old enough and nerdy enough to remember when IBM tried to assert exclusivity over the "/2" suffix?

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