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Tuesday, May 04, 2010

Yankees Set Record For Lowest Attendance In New Yankee Stadium History

Sweet! Looking more and more like the moat at the Farley’s.

With tonight’s announced attendance of 41,571, the Yankees have set a new record low attendance at Yankee Stadium. The previous low was on 4/21/09 when the Yankees drew only 42,065 on a drizzly and cold night for a game against the A’s.  You can track this year and last year’s attendance with the NYY Stadium Insider Yankee Stadium Attendance Trackers.

As we noted on Twitter last night, people were practically giving away tickets for tonight’s game.  A co-worker scored tickets in the Grandstand for $4 for tomorrow night’s game, so expect more of the same.  Guess there aren’t many Orioles fans traveling up I-95 to see their team play in the big ballpark in the Bronx.

Thanks to Was Watching.

Repoz Posted: May 04, 2010 at 11:13 AM | 41 comment(s) Login to Bookmark
  Tags: business, yankees

Reader Comments and Retorts

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   1. Jose Is The Most Absurd Thing on the Site Posted: May 04, 2010 at 12:17 PM (#3521824)
They're going to have to move to a warmer climate to compete. I hear Tampa is thinking of building a ballpark.
   2. snapper (history's 42nd greatest monster) Posted: May 04, 2010 at 12:18 PM (#3521825)
Really? 80% capacity on a Monday night is a story?
   3. The Yankee Clapper Posted: May 04, 2010 at 12:52 PM (#3521842)
With tonight’s announced attendance of 41,571, the Yankees have set a new record low attendance at Yankee Stadium.

An early season midweek game against the hapless Orioles draws a crowd larger than any in the history of Fenway Park? Doesn't sound like much of a problem.
   4. Joe Bivens, Minor Genius Posted: May 04, 2010 at 12:55 PM (#3521845)
This raises an interesting (debatable) point: What would the saturation point be for Boston? (Is this worded poorly?)

Re-stated betterer: How big a stadium would they have to build that the Red Sox couldn't sell out every night? Could God build such a stadium?
   5. Infinite Joost (Voxter) Posted: May 04, 2010 at 12:58 PM (#3521848)
Somebody predicted exactly this story in another thread about sagging attendance a week or two ago. Can't remember who it was.

How big a stadium would they have to build that the Red Sox couldn't sell out every night? Could God build such a stadium?


This puts me in mind of the Simpsons, or a paraphrase thereof:

"Could Jesus build a stadium so big that he himself could not attract a crowd large enough to fill it?"
   6. Darren Posted: May 04, 2010 at 01:03 PM (#3521854)
Biv, did you see the other thread about how Boston's sell-out streak is about to bite it?
   7. Joe Bivens, Minor Genius Posted: May 04, 2010 at 01:03 PM (#3521855)
#5 Well, yes, that was the idea.

IOW, Yankees Snapper's about Fenway was a dumb non-sequitur. There are entertaining non-sequiturs and dumb non-sequiturs. His was a dumb non-sequitur.
   8. Joe Bivens, Minor Genius Posted: May 04, 2010 at 01:04 PM (#3521858)
#6...No, I didn't.
   9. Jose Is The Most Absurd Thing on the Site Posted: May 04, 2010 at 01:10 PM (#3521862)
Re-stated betterer: How big a stadium would they have to build that the Red Sox couldn't sell out every night?


I don't think you'd want to make it much bigger. Realistically maybe 40,000-41,000 and they probably could have done it with 45,000 in 2006/2007 when the tickets were absolutely flying. Obviously with the start this year the streak is likely to end but I think in general that 40/41 number feels about right. The scarcity created by the small park is a big reason for the sales early in the year.
   10. Joe Bivens, Minor Genius Posted: May 04, 2010 at 01:12 PM (#3521863)
9#, sorry, but I was being sarcastic. TA is about NYS, and because it dares say something remotely negative, next comes a knee-jerk reaction "but...but...but...Boston has a smaller penis, er, I mean, park".
   11. RoyalsRetro (AG#1F) Posted: May 04, 2010 at 01:23 PM (#3521873)
Didn't they set the old record last year? I believe it was the second game of the year. Sounds like the Yankees are having attendance problems if they keep setting the record every year!
   12. cercopithecus aethiops Posted: May 04, 2010 at 01:24 PM (#3521875)
Two questions leap to mind:

First, is there any practical advantage from a business perspective to selling out every game because your venue is a little too small? Conversely, is there any practical disadvantage to having a few unsold seats most of the time so that you can better meet demand on the dates that the market values most highly?

Second, is an annoying knee-jerk reaction to an annoying knee-jerk reaction any less annoying or knee-jerky than the original annoying knee-jerk reaction?
   13. Weekly Journalist_ Posted: May 04, 2010 at 01:29 PM (#3521881)
Two things have been apparent to me for a while now. 1. New Yankee stadium is not really a drawz, at least compared to YS2. 2.to the extent that it is a draw, the crowd it pulls in is usually nearly comatose.

I miss the old place.
   14. Joe Bivens, Minor Genius Posted: May 04, 2010 at 01:30 PM (#3521884)
#12...Take your hand off your park.
   15. snapper (history's 42nd greatest monster) Posted: May 04, 2010 at 01:31 PM (#3521887)
I miss the old place.

Concur.
   16. cercopithecus aethiops Posted: May 04, 2010 at 01:32 PM (#3521888)
Relax, Joe, only knees are being jerked here. All very family friendly.
   17. Joe Bivens, Minor Genius Posted: May 04, 2010 at 01:37 PM (#3521893)
Ah, family friendly, eh? Then not like the old Yankee Stadium, huh? Because that place was a hell hole!! Huh? Huh? Amiright?
   18. Repoz Posted: May 04, 2010 at 01:37 PM (#3521895)
I miss the old place.

Pre-'74 I assume...
   19. DKDC Posted: May 04, 2010 at 01:37 PM (#3521896)
It’s the beginning of the end.

The bleak emptiness of rooting for a team of prima donna mercenaries run by management who would tear down a baseball mecca to build a more profitable replica across the street is starting to take hold of the Yankee fanbase.

I give the Yanks three, four months tops before they fold.
   20. RB in NYC (Now Semi-Retired from BBTF) Posted: May 04, 2010 at 01:42 PM (#3521904)
Well, I'm going tonight, so that should be a nice boost.
   21. Weekly Journalist_ Posted: May 04, 2010 at 01:49 PM (#3521911)
Repoz,
I was born in 80. First game in '86. There is only one "old place" for me. It may have been ugly but it sure had atmosphere.

http://www.mlb.com/video/play.jsp?content_id=2685722
   22. Jolly Old St. Nick Is A Jolly Old St. Crip Posted: May 04, 2010 at 01:50 PM (#3521913)
I miss the old place.


Pre-'74 I assume...

More like pre-1965, with buck thirty grandstand seats and a pennant in every pot. After 1964 there were too many goddam games like this.
   23. Repoz Posted: May 04, 2010 at 01:59 PM (#3521919)
After 1964 there were too many goddam games like this.

Now you're gonna go make me check my scorecards to see if I was at that game...
   24. Barry`s_Lazy_Boy Posted: May 04, 2010 at 02:03 PM (#3521925)
First, is there any practical advantage from a business perspective to selling out every game because your venue is a little too small?

Ticket scarcity increases offseason sales and price per ticket.
   25. RB in NYC (Now Semi-Retired from BBTF) Posted: May 04, 2010 at 02:12 PM (#3521931)
Ticket scarcity increases offseason sales and price per ticket.
On that note, it is interesting that the Yankees built their park to hold ~50,000 while the Mets came in much lower, ~41,000. I'm not really sure what this tells us, perhaps they just had different business models.
   26. Jolly Old St. Nick Is A Jolly Old St. Crip Posted: May 04, 2010 at 02:18 PM (#3521935)
After 1964 there were too many goddam games like this.

Now you're gonna go make me check my scorecards to see if I was at that game...


I think if I'd been at that game, I would've gotten the autographs of the other 412 fans who were there, plus Red Barber's. And if you've really got that scorecard, it's probably worth a fair amount, for obvious reasons.
   27. cercopithecus aethiops Posted: May 04, 2010 at 02:44 PM (#3521962)
Ticket scarcity increases offseason sales and price per ticket.

Doesn't really address what I was trying to get at. Tickets would still be "scarce" whether pre-season demand was 95% of capacity or 99% of capacity, and if demand is 110% of capacity, then you're almost certainly forgoing revenue because there's a limit to what the traffic will bear even if demand exceeds supply and meeting at least some of that excess demand won't cause your market to collapse. So to put it a bit more succinctly, is there an advantage to sizing the venue to slightly underserve average demand as opposed to sizing the venue to slightly underserve peak demand?
   28. snapper (history's 42nd greatest monster) Posted: May 04, 2010 at 02:49 PM (#3521971)
On that note, it is interesting that the Yankees built their park to hold ~50,000 while the Mets came in much lower, ~41,000. I'm not really sure what this tells us, perhaps they just had different business models.

I think the optimum for the Yankees would be 40,000 great seats and 25,000 shitty seats. Basically Old Yankee Stadium (#1) with the lowel level/loge "luxurified".

The team has a bunch of games every year (Opening Day, playoffs, Red Sox, Mets) where people will pay $100 just to be in the building. It seems like a real waste to only seat 50,000 on those days.
   29. No Maas Cashman Posted: May 04, 2010 at 02:57 PM (#3521979)
So to put it a bit more succinctly, is there an advantage to sizing the venue to slightly underserve average demand as opposed to sizing the venue to slightly underserve peak demand?


There might be, but what economic model do you use to set a baseline, one that assumes a good or even a decent economy, or another that factors in the remaining effects of the biggest financial crisis in years? So we might not be getting a true test of NYS's seating capacity.
   30. cercopithecus aethiops Posted: May 04, 2010 at 02:57 PM (#3521980)
The team has a bunch of games every year (Opening Day, playoffs, Red Sox, Mets) where people will pay $100 just to be in the building. It seems like a real waste to only seat 50,000 on those days.

They should have just built the new place with the original dimensions and sold standing room in the OF on those days.
   31. Nasty Nate Posted: May 04, 2010 at 03:02 PM (#3521983)
definitely Vasquez's fault
   32. Tom Nawrocki Posted: May 04, 2010 at 03:13 PM (#3521990)
More like pre-1965, with buck thirty grandstand seats and a pennant in every pot.


Sometime thereafter, they switched to pot behind every pennant.
   33. Perry Posted: May 04, 2010 at 03:15 PM (#3521991)
I think if I'd been at that game, I would've gotten the autographs of the other 412 fans who were there, plus Red Barber's. And if you've really got that scorecard, it's probably worth a fair amount, for obvious reasons.


Dooley Womack? THE Dooley Womack?
   34. Blackadder Posted: May 04, 2010 at 03:54 PM (#3522031)
Didn't they absolutely smash revenue records last year? I think they are doing just fine.
   35. Fred Lynn Nolan Ryan Sweeney Agonistes Posted: May 04, 2010 at 04:29 PM (#3522059)
But how is the A's non-sell-out streak doing?
   36. Tuque Posted: May 04, 2010 at 05:01 PM (#3522106)
My one trip to the old Yankee Stadium featured a heated bathroom argument between two guys over who was the truer Yankees fan. It was a high point in personally-witnessed unintentional comedy.
   37. Greg Goosen at 30 Posted: May 04, 2010 at 05:28 PM (#3522141)
Time to knock this stadium down and return the Yankees to their roots: Rebuild Hilltop Park.
   38. Zac Schmitt Posted: May 04, 2010 at 10:20 PM (#3522491)
IOW, Yankees Snapper's about Fenway was a dumb non-sequitur. There are entertaining non-sequiturs and dumb non-sequiturs. His was a dumb non-sequitur


I'm not so sure it was a non-sequitur. It at the very least illustrates that the "record low for attendance" is only low relative to the Yankees' own attendance/capacity and isn't actually low at all relative to other teams. I suppose you could argue that the attendance and capacity of other teams' stadiums is irrelevant, but I would disagree. The main problem is that he was a little snarky, and you seem to have taken it personally.
   39. fhomess Posted: May 04, 2010 at 10:28 PM (#3522501)
Yogi: No one goes there anymore, it's too crowded.

I think that ideally, you'd want to have your park almost full every game. A full stadium causes lost revenue in the form of fans who can't come but otherwise would've. A stadium with too many empty seats (not sure what percentage), means you spent money on seats that aren't giving you any return on investment. Remember, the cheapest seats are the most expensive and vice versa. So those upper deck seats that are empty cost a lot to build, and even when you fill them, don't bring in as much dough. This might be why the Mets built a smaller capacity stadium than the Yanks - they wanted a cheaper stadium.


In terms of fan impact, I think a stadium that's full at 40,000 is a lot more of a fun experience than a stadium that's 20% empty at 40,000 out of 50,000 capacity. The vibe is different, and with stadiums, you're selling the experience. Fans get a better view at home on their big screen TV's with many camera angles. Being at the park is about the sights, sounds, and smells. The shared experience of rooting on the home team or the defiant experience of rooting against them. So I would think that a relatively full stadium would most benefit the fan experience, which would result in more fans recommending it to their friends.
   40. villageidiom Posted: May 04, 2010 at 11:01 PM (#3522523)
An early season midweek game against the hapless Orioles draws a crowd larger than any in the history of Fenway Park? Doesn't sound like much of a problem.
41,571 < 47,627

Still, yeah, not much of a problem.
   41. Crispix reaches boiling point with lackluster play Posted: May 04, 2010 at 11:03 PM (#3522524)
And if you've really got that scorecard, it's probably worth a fair amount, for obvious reasons.

What obvious reasons? Roger Maris's last hit at Yankee Stadium? Stan Bahnsen's first career loss? Tommy Agee joining the 42-21 club?

Was that the day a Horace Clarke throw knocked Joe Pepitone's toupee clean off?
   42. odds are meatwad is drunk Posted: May 05, 2010 at 02:29 AM (#3522845)
up the R's!
   43. Jolly Old St. Nick Is A Jolly Old St. Crip Posted: May 05, 2010 at 03:09 AM (#3522858)
And if you've really got that scorecard, it's probably worth a fair amount, for obvious reasons.

What obvious reasons? Roger Maris's last hit at Yankee Stadium? Stan Bahnsen's first career loss? Tommy Agee joining the 42-21 club?


Lowest recorded attendance (413) in Yankee Stadium history, and when Red Barber insisted on panning the camera to show the tiny crowd, it so infuriated the Yankee president Michael Burke that he fired him. It's not as if it's Gehrig's last game or Maris's 61st home run, but a good auction house could get a couple of hundred bucks for a properly scored official program of that game, and probably more if Barber had autographed it. The reason that the attendance was so low was that it was played on a drizzly Thursday afternoon, a makeup of a makeup game that had been scheduled and postponed the previous two nights. The Yankees were in last place, season ticket sales were virtually nonexistent, and the game meant absolutely nothing. Too bad that the BTF honchos weren't all around back then to lap up all the schadenfreude.

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