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Television Rights Newsbeat

Monday, January 10, 2022

Apple in serious talks with MLB to broadcast games

Apple has had substantial talks about carrying Major League Baseball games next season, The Post has learned.

If a deal is finalized, it would represent a significant milestone in sports broadcasting since Apple has long been looked upon as a potential stop for major sports TV rights. One of Apple’s rival companies, Amazon, has already carved out an important piece of real estate in this space, as it will become the exclusive home of NFL “Thursday Night Football” in the fall.

A potential MLB-Apple deal would not be anywhere close to the magnitude of the NFL and Amazon — which is for more than a billion dollars per year — but MLB and Apple would be the entree of the technology behemoth into the coverage of top live sports.

RoyalsRetro (AG#1F) Posted: January 10, 2022 at 06:13 PM | 17 comment(s)
  Beats: television rights

Monday, August 09, 2021

MLB, Barstool Sports in significant talks for broadcasting deal

Major League Baseball and Barstool Sports have had significant negotiations about having national midweek games on the site’s platforms, The Post has learned.

The discussions are what Barstool founder Dave Portnoy was referring to last week when he mentioned his company has had talks with “major leagues.”

MLB and Barstool potentially could team up to create a new type of broadcast with a focus on in-game gambling.

The talks have started recently, and while they have picked up steam, an agreement is not yet a certainty. One source deemed it “50-50.”

MLB and Barstool declined to comment.

Major League Baseball currently has national TV deals with Fox, Turner and ESPN. As part of its new ESPN contract that begins next year, the network dropped regular, non-exclusive Monday and Wednesday games, leaving MLB trying to find a buyer for that inventory. Turner will move its regular season games to Tuesday, from Sunday, beginning next season.

YouTube is a possibility for the midweek national games, as it already has streamed MLB games for three years. Peacock just did a weekend series last month, as well, and is seen as a contender.

RoyalsRetro (AG#1F) Posted: August 09, 2021 at 02:02 PM | 20 comment(s)
  Beats: gambling, television rights

 

 

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