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Sunday, June 07, 2009

Sandomir: Yankees to Be First to Stream Games on Broadband (RR)

Yankees fans will soon be the first in baseball to buy games streamed on broadband to computers and wireless devices within the team’s local market, according to executives briefed on the pending deal but not authorized to speak publicly about it.

The agreement between the Yankees and Major League Baseball ends a logjam that has prevented teams from making their games available on the Internet within their designated markets. Some teams have wanted to do it, but financial arrangements between them and baseball could not be reached.

Teams stand to gain a new source of revenue, from the millions of broadband users around the country who are not sitting in front of their televisions but are in offices and other locations with a laptop or a wireless device.

The New York market is obviously tantalizing financially for the already hugely successful YES network, but could bring added revenue to other teams. YES’s territory includes 7.5 million households throughout New York City, Long Island, large swaths of New Jersey, the Hudson Valley, Connecticut and parts of Pennsylvania.

Thanks to Planet Lollar.

Repoz Posted: June 07, 2009 at 12:08 AM | 8 comment(s) Login to Bookmark
  Tags: business, media, online, television, yankees

Reader Comments and Retorts

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   1. Leroy Kincaid Posted: June 07, 2009 at 01:39 AM (#3209138)
Any chance the broadband broadcast will be with different announcers?
   2. Mike Hampton's #1 Fan Posted: June 07, 2009 at 02:09 AM (#3209155)
It's about damned time.
   3. GM Posted: June 07, 2009 at 05:40 AM (#3209220)
Interesting, so you’re saying teams are well on their way to finally providing me with the means to never have to pay for cable again? Awesome.
   4. Curse of the Andino Posted: June 07, 2009 at 07:27 AM (#3209235)

Interesting, so you’re saying teams are well on their way to finally providing me with the means to never have to pay for cable again? Awesome.

Ya know, I wonder: is cable going the way of the newspaper? Slowly but surely?

I mean, we're getting FiOS (next WEEK!), 20 up/20 down. Includes the HD package, but once that deal runs out in a year or two and they jack the price up, I could almost see us dumping TV entirely--assuming halfway decent media servers are available.

Heck, even my wife is starting to watch more YouTube/downloaded Chinese vids...
   5. jwb Posted: June 07, 2009 at 08:15 AM (#3209240)
Will this be the same picture quality as the Cubs/Yankees preseason game from NYS? That was outstanding.
   6. NaOH Posted: June 07, 2009 at 10:17 AM (#3209247)
If something like this is implemented for all teams, I hope the people in those areas which overlap multiple teams' blackout zones (i.e, Las Vegas) can finally get the team of their choice.
   7. BFFB Posted: June 07, 2009 at 12:39 PM (#3209270)
Over here BT already offers TV through broadband and Virgin Media (cable) is also planning on doing the same using both landline and fibreoptic.

Also both Channel 4 and the BBC make most of their programming available to stream over broadband using dedicated players (e.g. BBC iPlayer), heck I can even stream the BBC iPlayer in HD to the TV using my PS3.
   8. The Buddy Biancalana Hit Counter Posted: June 07, 2009 at 03:29 PM (#3209325)
Here's the Forbes story from February about the NBA's efforts to de-centralize broadband broadcasts.

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