Other research shows water is wet and the sun is hot.
Sports fans, especially at the World Cup, use their clothes and colors to show their team identity. But it is not just apparel; fans’ self-esteem and sense of belonging are also tied to their team, researchers say. Fans may have no direct contribution to match outcomes, but they feel each win and loss as their own.
If their team wins, fans wear team colors the following day and brag about how “we” won the day, a behavior researchers have dubbed “basking in reflected glory,” or BIRGing.
But if their team loses, fans cast off their team jerseys and talk about how “they” did not perform as well, thereby “cutting off reflected failure,” or CORFing.
jimfurtado
Posted: December 17, 2022 at 08:03 AM |
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1. Brian C Posted: December 17, 2022 at 02:57 PM (#6109888)I miss Norm Macdonald.
Your self esteem being dependent on your team's success is pathological, not just a matter of being happy or sad.
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